Saudia, the national flag carrier of Saudi Arabia, marked a strong presence at the World Travel Market (WTM) 2025 in London, underscoring its growing role as a global connector and reaffirming its commitment to strengthening air links with Bangladesh and beyond.

At its dynamic pavilion (Stand No. S8-520), Saudia unveiled highlights of its ongoing transformation strategy — including fleet expansion, network growth, and new digital innovations aimed at enhancing operational efficiency and guest experience.

Bangladesh remains a key market in Saudia’s expanding international network, with rising demand on routes between major Bangladeshi cities and Jeddah. The airline reiterated its dedication to offering travelers from Bangladesh greater connectivity, more choices, and superior onboard service.

For the first time, visitors to the Saudia pavilion experienced “SV by Saudia”, the airline’s newly launched fashion and lifestyle brand that debuted at Riyadh Fashion Week. The initiative reflects Saudia’s broader mission to showcase Saudi creativity and culture on the global stage.

Saudia also spotlighted its Hajj & Umrah services, introducing a new era of integrated offerings designed to enhance every stage of the pilgrimage experience — from trip planning to spiritual fulfillment. This is particularly significant for Bangladeshi pilgrims, who continue to represent one of the largest groups traveling annually to the Kingdom.

By actively engaging in global events like WTM, Saudia continues to play a vital role in supporting Saudi Vision 2030, driving innovation across tourism, business travel, and the pilgrimage sector — while redefining the future of air travel for millions of passengers worldwide.

Would you like me to tailor this news piece for a Bangladesh-focused audience (for example, for publication in The Daily Star or a similar outlet)? That version could emphasize Saudia’s relevance to Bangladeshi travelers and the local aviation market.